Deepika Gehani entered the world of hi-fashion in the year 2000 to launch her own label. Intrigued by the rich and timeless fabrics of India, Deepika spent her teenage years, delving into and reviving the famed age-old weaving techniques of India. Her constant research coupled with intense creativity, have helped her spawn new techniques of embroideries to adorn her garments.
The designer creates magic on urban luxe fabrics using the entire gamut of the legendary Indian and Chinese embroideries, sequin sprays and tissue rosette work. The LOOK -Modern, Sexy and Dramatic - chiffons flow, gossamer nets wrap and swirl, silk and georgettes slink and skim the beauteous female form, under Deepika's skillful eye, to create images of sheer elegance.
Deepika has gained hands on experience acquired while negotiating the dust and grime of the fashion world. Holding the three C’s - Cut, Cloth and Creativity - close to her heart, this talented designer enhances modern silhouettes with the use of Indian embellishments and indigenous textiles. Inspired by the woman who sports an attitude of intangible class and sophistication, Deepika has steadily scaled the ladder of success through sustained hard work and single-minded devotion.
With her vision of creating fabulously feminine silhouettes, Deepika’s collections are retailed through her stand-alone store at Kemps Corner in Mumbai and at the multi-brand luxury oulet - Samsaara in Delhi, Mumbai, Chandigarh, Kolkatta, Bangalore, Dubai & Kuwait. Deepika also retails her feminine and refreshingly chic couture through high-end fashion boutiques in the Middle East, South East Asia, USA and the UK. She showcased her premiere collection at The India Fashion Week 2005 and her Fall/Winter 05 collection at the Singapore Fashion Week 2005. Deepika has consistently been a part of the India Fashion Week with her collections Fall/Winter 06 and Spring /Summer 07 having been showcased on the ramp.