Roopa Pemmaraju is all about its feminine silhouette with prints on silk and chiffons from India. I get them manufactured in India. The USP of the line is the material - I procure hard-to-source materials which are well known for their craftsmanship and then develop my own unique prints on to the material.
From an industry perspective Most of my previous runway shows were styled by renowned Australian stylist, Kelvin Harries. These were sponsored via the Lakme India Fashion Week. My resort-wear of kaftans has been enthusiastically received by buyers. Roopa Pemmaraju is a label that epitomizes the modern fashionable woman. Use of soft fabrics such as chifon, silk and cotton is a return to simple wearable, lifestyle apparels. Roopa Pemmaraju is designed for the chic and sophisticated woman in mind, looking for quality pieces to blend with her everyday wardrobe yet stylish enough to be worn into the night. From streamline cuts of the dresses, attention to details in the finishing as well as the unique prints designed by Roopa herself, her collections season after season, re-defined femininity and elegance.
A graduate in India for Bachelor in Fine Arts and Masters of Fashion and Textiles Currently, From Royal Melbourne Institute of Technology Roopa is currently running her label from India. She has worked for companies like Madura Garments, Tommy Hilfiger and Esprit in addition to launching her first label, Haldi in 2005. She is always looking to expand her knowledge of the industry to provide the best for her fan base while keeping true to her design philosophy.
Roopa Pemmaraju collections are available in several stockiest in Australia as well as her home country, India.
Head Office: # 6, Ist floor, RMV IInd
Stage, Opp Gandhi Vidyalaya, Lotte
Gollahalli Bangalore, India - 560097
Sales Office: 1/43, Grange Road, Toorak,
Melbourne, VIC, Australia - 3142